Tokyo Pack, one of the largest packaging shows in Asia, is held in Tokyo this week. The project Climate smart innovation will participate to promote the region of Värmland and surrounding areas. Plus showing the latest and greatest within ecofriendly packing of course.
World-leading business cluster Paper Province and its member companies act within the forest bio-economy.
– That means we are on a common quest to build a nonpolluted world by utilizing the forest. explains vice president Paul Nemes. Packaging plays a huge part for reducing the climate impact, Paul continues. For instance, by shifting from fossil-fuel plastics to renewable packaging solutions such as cardboard or paper.
The trade show Tokyo Pack, 4 – 7 October, attracts about 65.000 participants, mainly from Japan. Paul Nemes and Paper Province’s project manager Peter Edberg will take part in a Sweden Packaging Technology seminar. They will share the stage with Karlstad University, RISE, SCA, Packbridge and others, to promote the Swedish forest and its many current and future possibilities within the packaging technology field. Accompanying exhibitors from the Paper Province region are UMV Coating Systems AB from Säffle and OptiPak AB from Sunne.
– Internalization is a great opportunity for our cluster. This large event has an international approach, making it the perfect place for marketing forest-based packaging made in Sweden, says Peter Edberg.
Sweden is a frontrunner in sustainable, bio-based packaging. Bio-based materials have a lower climate impact and requires less material to produce, compared to, for example, traditional oil-based plastic. In Asia, fossil-free packaging materials are scarcer.
– By telling about local innovations and ongoing research, we hope to convince Japanese key players that bio-packaging is the future. We will also showcase successful products that are already on the market. The aim is to show the enormous potential of the forest and bring the Asian and Swedish markets closer together, Peter Edberg concludes.